Responsive Ad Area

Month: May 2018

Is it Time for a New Website?

How do you know when it is time for a new website and I am not just asking that question because we develop websites. It’s because even WE had to redesign and redo our website last year after 5 years of the same (but we LOVED IT) website. Here are the questions to ask yourself: Am I happy with the size of my business? Do I get new students from my website? How do I know where my new students come from? Is my website mobile friendly? Does my website reflect the essence of my institution? Can people easily find what they are looking for on my Website? Do I have a form for people to contact the institution? Can I easily message people from my website – i.e. to announce closings, etc? Is my institution easily found by people searching on Google? Can people register and pay for clas...

How Your Website Can Help Increase Enrollment

In this day and age, just having a website is no longer enough when trying to bring in new students into your institution. Your website needs to be an extension of your institution’s mission, demonstrate the quality and values, and catch the attention of users visiting your website as potential customers. Your website should be state of the art in terms of design, mobile access, and functionality. Visual Representation. What is your initial impression of your homepage? Do feel like your website’s design puts your institution’s best foot forward and demonstrates the professionalism found within your school? A professional design should be striking and clean, but with enough visuals to immediately catch the eye of your customers. A Picture Speaks a Thousand Words. Does your website hav...

Marketing Tools You Never Heard of

This Article was created to help GROW ENROLLMENT even if you don’t have your own marketing department! These are the same tools that the big marketing agencies use to help brands like General Mills, Honda, and Procter and Gamble grow their business! IT ALL STARTS WITH CONTENT Content marketing is the creation and curation of valuable content (written, audio, video or graphic), in order to acquire and retain customers and clients.Check out this snazzy FREE TOOL called PORTENT.  It’s fun and easy and can help you make awesome, eye catching flyers. SEO Gadget  Content Strategy Tool                                                                                                                                                    Plan a content strategy using keyword research and audi...

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